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Luxury & Fashion brands; be aware of the online counterfeiting!: desenmascara.me

miércoles, 29 de enero de 2020

Counterfeit finally posing as a national security threat for US



The U.S. Department of Homeland Security´s Office of Strategy, Policy, and Plans on Friday released a 54-page report to the president on "Combating Trafficking in Counterfeit and Pirated Goods", promising to strengthen scrutiny, enforcement and punishment to tackle what it calls a rising problem in e-commerce.

We´ve been warning about this fraud long time ago, even before of publishing the SANS paper "Tracking online counterfeiters". Desenmascara.me is our online service to help both: consumers and brands against this illicit business plaging Internet. Finally it seems this illicit business will have the attention required. As we said in Spanish: "Nunca es tarde si la dicha es buena".

The report contain metrics about the problem whose many of them are extracted from a OECD report I had already pointed out months ago. Nothing new about the landscape of the counterfeiting trafficking landscape and some key problems identified. In contrast, the interesting part of this report is the section 7. Immediate Action by DHS and Recommendations for the USG:





Times are turning interesting on this area, let´s see what´s coming with the implementation of these strong actions. Stay tuned.




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